Japan Local Government Centre (JLGC) : London > Publications > Newsletter > JLGC Seminar 2022 – Applying Behavioural Science in Japan and the UK: Supporting Public Health Outcomes  

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JLGC Seminar 2022 – Applying Behavioural Science in Japan and the UK: Supporting Public Health Outcomes  

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Register for our annual online seminar, free to attend

9 November 2022 (online), 10.00-12.00 (GMT) 

Register for our annual online seminar, free to attend 

CLICK HERE TO REGISTER 

About this event  

In the wake of the COVID-19 pandemic, the importance of public health has never been more apparent. In order to support public health outcomes, local governments around the world have been exploring the opportunities created by behavioural science approaches applied to public policy.  Behavioural scientists have worked with local government colleagues to apply a number of key frameworks, including nudge theory and the Behaviour Change Wheel (Michie et al, 2011) to achieve public health outcomes from increasing uptake of health screening to encouraging health protective behaviours (e.g. hand hygiene and social distancing during the pandemic). 

This year JLGC will host its annual seminar in collaboration with the UK Behavioural Science and Public Health Network (BSPHN). Experts from Japan and the UK will discuss their leading work on various programmes, such as the creation of nudge units in various Japanese local governments and BSPHN’s collaborations across the health system to establish regional communities of practice across England. 

Expert speakers will provide insight into public health policies and strategies of local governments in Japan and the UK. This JLGC Seminar provides an exciting opportunity for policymakers and practitioners in both countries to exchange ideas and learn more about the fascinating fields of behavioural/social science and public health. 

Speakers and panellists  

  • Hirokazu Tsuda, President, PolicyGarage (non-profit organisation for Behavioural Insights and Evidence-Based Policy Making) 
  • Professor Jim McManus, Director of Public Health, Hertfordshire County Council; President, UK Association of Directors of Public Health
  • Dr Tim Chadborn, Head of Behavioural Insights and Evaluation Lead at the UK Department of Health and Social Care; Consultant for World Health Organisation HQ
  • Dr Kurenai Takebayashi, Director of Public Health, Kamitosan and Mutsu Health Centres, Aomori Prefectural Government
  • Yuta Takahashi, Director, Yokohama Behavioural insights and Design Team (YBiT)
  • Dr Michelle Constable; Head of Behaviour Change Unit, Hertfordshire County Council; Chair, Behavioural Science and Public Health Network
  • Dr Paul Chadwick, Honorary Associate Professor, Centre for Behaviour Change, University College London
  • Richard Vize, Public Policy Media (moderator)  

Who should attend?  

This online seminar will be of primary interest to local government staff, councillors and professionals working in public health and behavioural science, as well as those interested in international dialogue between cities and local governments more broadly.  

Keywords: behavioural science, public health, COVID-19, nudge theory 

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